ASEAN’s economic progress, resulting from integration and collaboration between its member countries, shows significant development despite global challenges. With a population of more than 650 million people, ASEAN has become one of the world’s largest markets, attracting foreign investment and increasing trade between members. One of the main drivers of this progress is the implementation of the ASEAN Economic Community (AEC) which was established in 2015. The AEC aims to establish a single market and production base, enabling a freer flow of goods, services, investment and labor. This effort strengthens regional competitiveness, but faces challenges from various global aspects. First, the issue of global uncertainty due to geopolitical conflicts and climate change affects ASEAN’s economic stability. Member countries are trying to overcome market volatility by increasing regional cooperation. For example, initiatives to strengthen free trade networks between member countries and expand market access with strategic partner countries, such as China and Japan. Second, digitalization is a key factor in driving ASEAN economic growth. The COVID-19 pandemic has accelerated the adoption of digital technology, with many small and medium businesses turning to online platforms. The ASEAN Start-Up Initiative provides support for start-up companies, expanding innovation and creating new jobs. In addition, adequate infrastructure plays an important role in ASEAN’s economic growth. Large projects such as the Trans ASEAN Railway aim to improve connectivity between countries. Better accessibility not only makes trade easier, but also helps attract outside investment, which is very necessary in the context of global competition. The tourism sector also shows great potential even though it has been hampered by the impact of the pandemic. ASEAN countries, such as Thailand and Indonesia, are working to restore the tourism industry with rapid vaccination programs and promotion of sustainable tourist destinations. This approach is expected to not only increase domestic income, but also open up opportunities for local communities. On the other hand, the challenge of economic inequality between member countries must be overcome. Countries like Singapore have more advanced economies compared to other countries in the region. To this end, ASEAN encourages capacity development in weaker countries through training programs and knowledge exchange, ensuring inclusive growth. Environmental issues are also increasingly becoming a concern, considering the negative impacts of climate change. ASEAN is committed to developing a sustainable economy, including investment in renewable energy and environmentally friendly agricultural practices. Through this collaboration, it is hoped that economic growth will be created that is in line with environmental sustainability. In the context of increasingly tight global competition, ASEAN countries are expected to be able to compete with other economic blocs, such as the European Union and NAFTA. Collaboration in green technology and digital innovation is the key to maintaining competitiveness. Investment in education and workforce training is also an important factor, in order to prepare the workforce to face new challenges. Despite the many challenges that must be faced, ASEAN’s economic progress shows optimism for the future. With the right strategy, ASEAN can enter a new phase of economic growth that is more stable, sustainable and inclusive, making it an economic power that is increasingly respected on the global stage.